Privacy Policy

Traction Local SEO

Effective Date: July 6, 2026

Traction Local SEO ("Traction Local SEO," "we," "us," or "our") respects your privacy and is committed to protecting the personal information of our website visitors, customers, and users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, communicate with us, or utilize our services.

By accessing our website or using our services, you acknowledge and agree to the practices described in this Privacy Policy.

1. Information We Collect

Traction Local SEO may collect information that you voluntarily provide to us, as well as information collected automatically through your interaction with our website.

Information we may collect includes:

Personal Information You Provide

  • Name

  • Email address

  • Phone number

  • Business information

  • Social media profile information or connections

  • Information submitted through website forms, chat tools, or AI-powered communication tools

  • Service inquiries and communication history

  • Payment and billing information when purchasing services

Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

  • IP address

  • Browser type

  • Device information

  • Pages viewed

  • Website activity and usage data

  • Referral sources

  • Analytics information collected through tools such as Google Analytics

Traction Local SEO uses third-party technology, including Merchynt's Paige AI bot, to assist with customer communication, lead generation, and service inquiries. Information submitted through these tools may be processed according to applicable third-party privacy policies and agreements.

2. How We Use Your Information

We may use collected information for the following purposes:

  • Responding to inquiries and service requests

  • Providing SEO and digital marketing services

  • Communicating with customers and prospective customers

  • Sending service-related emails and updates

  • Sending marketing communications, newsletters, and educational content

  • Processing payments and managing customer accounts

  • Improving our website, services, and customer experience

  • Understanding website traffic and user behavior

  • Maintaining website security and preventing fraud

  • Complying with legal obligations

Traction Local SEO does not sell your personal information.

3. Email Communications

By providing your contact information, you consent to receive communications from Traction Local SEO. These communications may include:

  • Service updates

  • Account-related information

  • Marketing messages

  • Educational resources

  • Company announcements

  • Promotional communications

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us at:

info@tractionlocal.net

4. Cookies and Tracking Technologies

Traction Local SEO uses cookies and similar technologies to improve website functionality, analyze website performance, and better understand how visitors interact with our website.

These technologies may include:

  • Google Analytics

  • Website performance tools

  • Marketing platforms

  • Customer relationship management tools

Cookies help us improve our website experience and optimize our services.

You may manage or disable cookies through your browser settings. Please note that disabling cookies may impact certain website functionality.

5. How We Share Information

Traction Local SEO may share information with trusted third-party service providers who assist us in operating our business, including:

  • Website hosting providers

  • Analytics providers

  • Email marketing platforms

  • Payment processors

  • Customer communication platforms

  • Marketing service providers

  • Technology partners

These providers are permitted to access personal information only as necessary to provide services on our behalf.

We may also disclose information when required by law, legal process, or when necessary to protect our rights, customers, or business operations.

Traction Local SEO does not sell personal information to third parties.

6. California Privacy Rights (CCPA and CPRA)

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

California residents may have the right to:

  • Know what personal information we collect, use, disclose, or sell

  • Request access to personal information collected about them

  • Request deletion of personal information, subject to applicable exceptions

  • Request correction of inaccurate personal information

  • Opt out of the sale or sharing of personal information

  • Limit the use of sensitive personal information where applicable

  • Receive equal service and pricing without discrimination for exercising privacy rights

Traction Local SEO does not sell or share personal information for cross-context behavioral advertising.

To submit a California privacy request, contact:

info@tractionlocal.net

We may verify your identity before completing certain requests.

7. GDPR Privacy Rights

If you are located in the European Economic Area (EEA) or United Kingdom, you may have rights under the General Data Protection Regulation (GDPR), including:

  • The right to access your personal data

  • The right to correct inaccurate information

  • The right to request deletion of your information

  • The right to restrict processing

  • The right to object to processing

  • The right to data portability

  • The right to withdraw consent where processing is based on consent

  • The right to submit a complaint to a data protection authority

We process personal information based on lawful grounds, including:

  • Your consent

  • Performance of a contract

  • Legitimate business interests

  • Compliance with legal requirements

Your information may be transferred to and processed in the United States or other countries where our service providers operate.

For GDPR-related requests, contact:

info@tractionlocal.net

8. Children's Privacy

Traction Local SEO does not knowingly collect personal information from children under the age of 13.

If you believe that a child has provided personal information to us, please contact us and we will take appropriate steps to remove the information.

9. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect your personal information.

However, no electronic storage or transmission method is completely secure, and we cannot guarantee absolute security.

10. California Online Privacy Protection Act (CalOPPA)

In accordance with the California Online Privacy Protection Act (CalOPPA), Traction Local SEO provides this Privacy Policy explaining:

  • What information we collect

  • How information is used

  • How information may be shared

  • How users may exercise privacy rights

  • How users may contact us regarding privacy concerns

California residents may contact us regarding privacy matters at:

info@tractionlocal.net

11. Changes to This Privacy Policy

Traction Local SEO may update this Privacy Policy from time to time.

Any changes will be posted on this page with an updated effective date. Your continued use of our website or services after changes are posted indicates acceptance of the updated Privacy Policy.

12. Contact Information

If you have questions regarding this Privacy Policy or our privacy practices, please contact:

Traction Local SEO
Email: info@tractionlocal.net